Behind the Wheel at Chrysler

Behind the Wheel at Chrysler

The Iacocca Legacy

Book - 1995
Rate this:
A Detroit Free Press reporter demythologizes Lee Iacocca's leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. "Everyone who cares about american industry should read [this book]" (New York Times Book Review). Index.
Publisher: New York : Harcourt Brace, 1995.
ISBN: 9780151117031
0151117039
Branch Call Number: 338.7/LEVI
Characteristics: 354 p. 24 cm.

Opinion

From the critics


Community Activity

Comment

Add a Comment

There are no comments for this title yet.

Age

Add Age Suitability

There are no ages for this title yet.

Summary

Add a Summary

There are no summaries for this title yet.

Notices

Add Notices

There are no notices for this title yet.

Quotes

Add a Quote

There are no quotes for this title yet.

Explore Further

Browse by Call Number

Subject Headings

  Loading...

Find it at PDL

  Loading...
[]
[]
To Top