Building A Buzz

Building A Buzz

Libraries & Word-of-mouth Marketing

Book - 2010
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Two creative marketers, Peggy Barber and Linda Wallace, bring you sound marketing principles to spread the word about your library within the community.
Publisher: Chicago : American Library Association, 2010.
ISBN: 9780838910115
0838910114
Characteristics: xii, 95 p. : ill. ; 28 cm.
Additional Contributors: Wallace, Linda K.

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